By Yasawaii Saadiq, Founder of Third Eye Nubians

 They’ve told our stories with their cameras, twisted our truths with their headlines, and sold our pain for profit. For centuries, we’ve been seen but never truly shown. Now, that ends. Because the real revolution isn’t just in what we wear or what we buy, it’s in what we say, and who gets to say it.  

🗣️ The Power of the Storyteller

Whoever controls the narrative controls the perception. And whoever controls the perception shapes the reality. From textbooks to television, we’ve been typecast as criminals, sidekicks, victims, and entertainment. Rarely kings. Seldom creators. Never the architects of civilization, though we built the blueprint. They didn’t just colonize land. They colonized truth.  

🖤 So Why Does Black Media Matter?

Because we’re not waiting to be “represented” anymore, we’re reclaiming the pen.  

• We create spaces where melanin isn’t a marketing trend, it’s the main character. 
• We tell stories where our pain isn’t fetishized, but our healing is sacred. 
• We platform our thinkers, healers, inventors, and visionaries—not just entertainers. 

Black media isn’t about being loud—it’s about being accurate. About being whole.  

🎙️ We Need Our Own Mic, Our Own Camera, Our Own Lens

We don’t just want to be seen. We want to be understood. We want to be documented in truth, not distortion. This is why Black podcasts matter. Why Black filmmakers matter. Why Black publishers, authors, and bloggers matter. Because if we don’t tell it, someone else will sell it.  

🧠 The Future Is Authored by Us

We’re no longer just creating content. We’re creating consciousness. Every time you support Black-owned media, you:  

• Push back against erasure 
• Invest in legacy 
• Fuel a cultural archive for generations to come

🛒 Third Eye Nubians: More Than Fashion. It's Frequency.

At Third Eye Nubians, we don’t just create designs, we encode declarations. Our gear tells the story without saying a word: I know who I am. I see what’s real. I won’t be erased. 🛍️ 💬 Wear the message. Share the truth.

Because we don’t just deserve to be seen, we deserve to be heard.

And the world is watching. Let’s give them something they can’t distort. 

#OwnYourNarrative #ThirdEyeNubians #BlackMediaMatters #ThePowerShift #ReclaimTheLens